Content that causes dissension and tension can provide short-term rewards to Facebook in the form of heated debates, but content that creates accord and harmony is what keeps people coming back.The article backs it up with some study data that suggests that when that guy you sort of new posts a bunch of anti-Obama political crap, not only do you regret adding him as a friend, it makes you uncomfortable -- and therefore less likely to log into Facebook.
Thursday, August 21, 2014
Another Look At Twitter vs Facebook and Algorithms
Here's another story courtesy of the MediaREDEF newsletter. This link is from the Washington Post, again comparing feeds from Twitter and Facebook on Ferguson. What this does have is a great little bit of analysis about why you probably aren't being deluged with stories about Ferguson in your Facebook feed.