Tuesday, August 25, 2009

TechCrunch Highlights Microsoft Site Photo Localization

Here's an interesting post from Michael Arrington at TechCrunch. It points to an image that's used on the standard Microsoft site and on their site for Poland. The image is of a meeting. In the US version, there is a black man sitting at the meeting. In the Polish image, someone has used Photoshop to replace the head of the black man with a white guy's head. Check out the blog post to see the images and for the full story (plus some interesting comments).

The translation world is packed with embarrassment horror stories -- it will be interesting to see how this one unfolds and how big it becomes.

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